The primary objective for this assignment for T-Mobile was to create a mobile web AR experience
 in support of Pride for the month of June.

We worked with another agency who specialized in building web AR experiences. My role was to provide creative direction for the objects, motion and UI and lots and lots of testing over the course of our 4 week timeline.

We were able to track users, the number of icons placed and photos taken with the analytics dashboard once the experience went live.